

Users are anonymous by default, though they can share identifying information if they choose. Reddit is a discussion-focused forum that’s often called “the first page of the Internet.”

Also, we’ll give you some helpful hints for how to get started with Reddit ads. So in this post, we’re going to take a look at surprising facts about Reddit ads you may not know. I still think those ads are worth testing, though. Anything that costs ad spend can chew up your budget, after all. We know that jumping into a new PPC platform can be a risk and overwhelming. If your audience is on Reddit, and you have a strategy in place for how to reach it, you shouldn’t ignore Reddit ads. This ad system can be highly effective for well-structured campaigns that are able to effectively reach their desired user base. Reddit ads shouldn’t be ignored, however. Reddit ads are often forgotten about in the paid social world, partially because other systems have seemingly more impressive targeting capabilities, larger user bases, or more skin in the game in terms of dominating discussion in the industry. If you’re like most advertisers, th e last thing that you’d probably think about is Reddit Ads. When we say “paid social,” the first thing that jumps to mind is usually Facebook and Instagram, maybe with some Twitter, LinkedIn, or Pinterest Ads in there. When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix.
